It’s almost Valentine’s Day, which for a lot of people means an opportunity to refocus on loved ones and show the love in a special way. Doesn’t V-Day hold the same opportunity for sellers? Why not take a moment this week and show your customers and prospects the love? Taking the advice of the World’s […]
Tag Archives: sales
05
Nov
Nov
True story: I once knew a girl who was in love with a boy. She was in love with him because he was perfect in almost every way: Smart, funny, responsible, sensitive, considerate, good fashion sense. She loved him because he was perfect for her in almost every way: Same values, same hopes and dreams, […]
Customers, Relationships Sales, Sales Relationships, Selling Tips
Customer-Centric Selling is Not Enough!
08
May
May
It’s been real popular over the years for sellers to define themselves as “customer-centric.” A search for the term on Amazon yields more than 3,000 book results! There’s everything from customer-centric selling to marketing to service culture…and I think it’s wrong. What’s wrong with all the focus on customer-centricity? Being focused on customers is a […]
29
Jan
Jan
Remember that one prospect? The one who seemed so promising at first? You hit it off immediately. They were looking for someone like you. Your timing was right. You had a great first meeting, then perhaps another, and then…. Nothing. Nada. Zilch. ** crickets chirping ** Now, if this was a real-life, love relationship, what […]
08
Mar
Mar
In honor of International Women’s Day, let’s take 500 words or so to look more closely at a commonly-held belief about gender differences in selling… Over the years, I’ve been in a dozens of sales workshops when a discussion of gender breaks out, most often on the topic of listening. The prevailing view, in my […]